As Seen At The Mall - My Online Beauty Store


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The "ROYALE" classic straightforward ceramic hair straightener with a new sleek black finish and a pro variable technology allows you to control the temperature that will suit to all hair types and styles and will prevent any unnecessary damage to the hair caused by excessive heat.

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Price lowered!

$400.00 incl. tax

(price reduced by 37.75 %)

Availability: This product is no longer in stock

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Royale Hot Pink Full Set - Mix of 3 Hair Tools


The "ROYALE" classic straightforward ceramic hair straightener with a new sleek black finish and a pro variable technology allows you to control the temperature that will suit to all hair types and styles and will prevent any unnecessary damage to the hair caused by excessive heat. The 100% solid ceramic plates produce far infrared technology that's seals the cuticles with the natural moisturize causing the hair to be humidity safe, while eliminating any frizzy or puffy influences. When using ROYALE classic hair straightener your hair will be soft, silky and shiny.

  • Royale classic Ceramic flat iron 
  • Ionic technology
  • 1.5" width
  • MSRP $200.00
  • Temperature control  (80C - 200 C).
  • On/ Off switch.
  • Light weight
  • Nano silver ceramic plates coating.
  • Swivel cord for better control.
  • Can be used to flip, curl, wave & more
  • 1 year manufacture warranty.
  • Dual voltage 110v-240v. You can use it all over the world.


  • Royale Grande 19mm Clipless Curling Iron
  • Slim, lightweight, stylish & ergonomic with rubberized handle. 
  • Quick heat recovery without sudden increase of heat.
  • No clip like the other traditional curling irons.
  • Tourmaline barrel creates silky & smooth curls using advanced Far Infra - Red Technology
  • Tourmaline technology produces negative ions to seal cuticles and repel humidity for frizz control.
  • Dual voltage 110v-220v
  • Size: starting as 1" and ending in 3/4". Clamp less design.
  • Far infrared heat penetrates hair from within, resulting in faster styling with less damage.
  • Design for all types of hair design of a barrel. No clip like the other traditional curling irons.
  • Achieve Max temperature in less than 60 seconds.
  • Includes a thermal protective glove.


  • 1 Year Manufacture Warranty. 


  • Royale Mini Flat Iron
  • 100% ceramic ionic plates for superior hair health and shine.
  • Producing 6 times more negative ions than other straighteners, this mini assists in create shiny, healthy, frizz-free hair.
  • Far infrared heat technology seals cuticle and protects hair for safe styling and shine
  • Heats up to 410F (210C) in less than 30 seconds.
  • Dual Voltage 110-220v. Worldwide use.
  • MSRP 125.00
  • Light weight
  • Time-saver, ready to use in 10 seconds
  • Great for touch-ups, bangs, roots, and finishing
  • For Wall Outlet
  • 1 Year manufacture warranty.





About Us

AS SEEN AT THE MALL is an online based company. We are located in Los Angeles, CA. We got many years of experience in the Beauty Supply industry and the mall cart /kiosk products.

All of our products are 100% original and we guarantee them, the same like you saw in the beauty supply store or in the mall cart. Some of our products are exclusive and you won't find it in other web stores.

If you have any question regarding our products feel free to use our knowledge and experience to help you choose the right tool or product for you.

We are permanently looking for the new hot products and the hard to get products for the best price.

For any question or assistance on placing an order, please contact us at:

12115 Magnolia Blvd' #19
North Hollywood CA 91607 - 2609
Customer Service: 1-800-606-5271


· We accept PayPal only (PayPal address must be verified via PayPal, we ship to confirm address only).

· Payments must be made within 4 days once the sale have finalized if not we reserve the right to cancel your item purchase.

· All items delivered in California require sales tax (9.75%)       


· Flat rate shipping for United States.

· We ship  to Canada and worldwide.

· We will ship the item 24-48 hours of payment received.

· Please exclude weekends and holidays on all shipping.

· We ship the item usually via UPS/FedEx ground mail or USPS priority . We will send you an e-mail to your registered eBay e-mail account with the UPS/FedEx/USPS delivery confirmation number.

· We give 50% off discount on the shipping for the second item, just and only if you purchase both of them on the same day.

· Local pickup is not available.

· We reserve the right to change carriers and service level if it will be necessary.

· Delivery time can take between 2-5 business days for domestic shipments.


· You are getting with this item 1 year manufacture limited warranty in some cases you will get a lifetime warranty. Please pay attention to the item description. ( Exclude: Skin care, Body Care and hair care). This warranty is not from us, its from the manufacturer.

· Please read about your warranty in the warranty booklet.

· Keep the PayPal receipt as a proof of purchase.

· For any future issues with the product you need to contact the customer  service of  of the manufacturer.


· We give 14 days exchange policy from the date of arrival only if the product came broken or defective. (Exclude: Aromatherapy herbal heating packs, skin care, body care, hair care, hair extensions and Shears). All sales are final. The buyer needs to pay for the shipment.

· Buyers are responsible for all return shipping costs for any item that is returned as undeliverable, unclaimed or refused. Additionally, reshipment of any returned item is the responsibility of the buyer.

· For any problem e-mail us to

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